Plant Breeders’ Rights revenue ensures future innovation


Every vegetable breeding company needs a return on the successful varieties it launches on the market to pay for research, breeding and development costs, and compensate for the risks taken developing varieties for future markets. Only this revenue makes further investment in breeding possible. Only with universal support for Plant Breeder’s Rights, embedded in the law of each country, can the considerable risky breeding investments be justified, and maintained at current high levels, to spur innovations which benefit growers’ and consumers’ choice with yet more new varieties.
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